Small business often can’t do big investments in web design, SEO or other optimizing features. So the only option they have to get tools, to make their work easier. Small businesses have lots of opportunities to expand, but that requires hard work and passion. The only thing that carry their business online is the traffic thy get from the search engines. In order to improve it, they need some knowledge and tools to get started, so here are 10 SEO tools which will help you to increase your rankings.
Being the king of all the search engines, Google offers tools, from which you can check various aspects, statistics, and data about your website. This data can further help you to understand which part of the website needs SEO, and other things. The tools Google offers are:
Google AdWords– It is used to find the right keywords to your content based on search volume. It helps you to check traffic gained by certain keyword.
Google Webmaster Tools– It helps in getting access to detailed reports, website data and many features to improve your website in search engine rankings.
Google Analytics– It helps in tracking how much traffic keywords are driving to your website.
Google Trends– It helps in getting info about what’s currently trending on Google Search and explore trend histories.
This software can help you to get keywords, which can boost SEO practices. You just type any keyword into it, and you can see thousands of relatable keywords, to choose from. It is great tool for small business websites. The software, takes your entered word, and add keywords to it, which makes more sense, and are searched often in the internet history. It keeps record and gives best of the suggestions.
If you don’t have the time, or resources to build your own content, you can use this software to get content related to the keyword you entered. The software gives you SEO rich content. It is very good tool for small businesses, as they might need it for generating their unique content.
This software covers everything you need to know about your website, from traffic sources to keywords performance, from SEO performance to content marketing. It is a whole package from moz, containing analytics that can check your websites statistics. It helps in enhancing the SEO practices, as you get to know where you’re lacking and what you should do to rectify it. It also checks inbound links, and other aspects of a website. It is a must have whole package.
This software tells you how SEO friendly your website is. This analyzes SEO performance, back links, social media popularity, usability and everything that governs your rankings in a search engine. The software looks deep into your website and analyzes every SEO related factor, in order to tell you where you’re lacking and what portion needs extra attention.
It helps you to tell the difference between the website performances, without SEO and when the SEO is done. You can compare and see whether to apply that change, whether that change would be worth it or not. It runs tests between two versions of the website, and show up the analytics. The software is very useful for small businesses, as they can make their mind on doing SEO.
Adwords And SEO Secrets
If you’re confused about anything, and need tips about SEO and other SEO related aspects of the website, then you should use this iOS application, solely made for giving beginners, SEO tips and suggestions. You can read examples and various articles and tutorials. The app also has videos, of interviews on special topics, all you need is to download it and start learning.
This software helps you to do automatic SEO on its own. It helps in SEO analytics and recommendations. It can give you real time SEO advice, create optimized content, and help in various SEO techniques. The software is must for small businesses, as they don’t know much about SEO.
This software helps you to keep track of your social media pages, brand name and other related analytics. It helps to organize your marketing strategy on social media. It can tell trending keywords and other information, which can help you to make optimized posts and highly searchable content.
This software is used to build highly professional info graphics, without much knowledge. The software is easy to use, and something like regular photo editing software. You can visually delight your website with the help of this software.
These softwares are somehow essential for small business. You must have these in order to make your small business a great success. You can check your website’s anything through them, and also can get help in learning SEO. Hope you found this useful.