Are you really excited at the Google’s latest update of Penguin 4.0?
If yes, we are happy to share that Google has officially announced the release of Penguin 4.0 update.
Last month, the news came as a surprise for the SEO and Webmasters and it is expected that the update would soon grab the entire SEO market.
Although, the news of this release was going on rounds from past few months, but now it’s here…
Penguin 4.0 has been widely accepted by the Client’s and let us see why?
1. This new update does not punish site instead devalue the link, not considered valuable for the SEO.
This latest update does not punish or penalize the entire site instead, reduces the link ranking on the search engine. This is the main reason why people have accepted this update with open arms. Initially, when Penguin update was released, it punished your entire website straightaway without actually telling the reason for punishing. Such type of behaviour misleading business owners created a negative gap between the owners and the Google itself.
Google Penguin 4.0 is a positive improvement that will allow people to make links openly.
2. This update came from Google, one of the reliable sources.
This penguin 4.0 update works in real-time. Your web page gets refreshed at a faster rate. One can visualize the web search results in real-time. This update allows Google to link faster. That means, no refreshing or update time consumed while any link is updated. This move is a positive move towards improving the reputation of Penguin 4.0 update in the market.
3. Negative SEO are not happy with this update.
Negative SEO were happy with the earlier version of Penguin. They felt contended when the entire website of their competitors’ was banned. But this new update has removed the criterion and Penguin 4.0 no more punishes the entire website.
This update would force NSEO, Negative Search Engine Optimizers to focus more on their website than their competitors’.
4. This new update is more refined.
This update is more refined than the previous Penguin version. Earlier Spam mails affected the entire link but now only the spammed links will be ranked lower than their actual ranking. This is again a sign of positive improvement.
5. SEO techniques become similar to the marketing content or website in real-time and all thanks to the Penguin 4.0 update.
As already said, this update would force NSEO to focus on their website needs and requirements, this would bring immediate results. Now more of SEO would work in real-time and spammers or we say SEO’s who were working in the market as professionals would suffer a setback.
Penguin 4.0 is a tool to alert those agencies who are running and earning handsome amount of money but providing spam services that do no value addition to the business owner.
This update, however, follows the same trend followed by the original Penguin, but certain improvements have given customers that they never dreamt of.