Search Engine Optimization is a popular technique that doesn’t need any introduction in the online marketplace. Today, SEO professionals are increasingly in demand, and most of the online business marketers look at them when it comes to improving their website ranking in the search engine.
Every day changes happen in the Google tactics, to combat those changes and keep your website in pace with them, SEO professionals have come up with the tools that can help you to stay tuned for the latest and upcoming trends in the Digital Industry.
As SEO professionals, you need to learn some simple and some complex tactics for reporting your performance to the client. We are here with the list of some of the potential SEO tool hacks that can be used by the digital marketers. Here is my list.
Content is the king. This is the golden rule of a website promoting. “Web content is the king”.
You need to write evergreen content that can never lose its quality and freshness. Your content should be bifurcated into two parts where one part should be designed based on timeless freshness, and another one should be scalable, and that can be changed with time. Place your web content at locations that are easily accessible, and viewers can see it. Build your fresh content and promote it on sites that are worth promoting your content to people in masses.
Blog commenting is again one of the favorite ways of creating your realistic impression amongst the viewers. If your competitors’ name in the commenting list, then why should you not use the same platform and promote your content likewise.
Maximizing your click per rate
When your website turns up on the very first page of the search engine, but no one clicks it, then you are simply wasting your time on unnecessary things. Click per rate describes how many people clicked and actually viewed your website with interest. Not only clicks but how many visitors stayed for how much time also matters a lot. This gives an idea how users felt about your website. If they left early, that means there is something wrong else; everything is fine.
Show the Natural You
You don’t have to every time write just to get links. You can show your natural side to the audiences by publishing content that is natural and has some emotional touch as well. Write your content and blog as if you are sharing your personal experiences with the people who are reading it.
Using Google+ platform
Twitter, Facebook, Instagram, and other platforms are popular these days, but Google Plus is used to improve your search changes in the Google search engine. Make sure you don’t over promote it and irritate readers unknowingly. Publish innovate content that is engaging and drives viewers automatically.
Above are some simple SEO tool hacks that digital marketers must use to improve clients’ website ranking in the digital marketplace. Hopefully, you will find these hacks useful and consider them while hiring your SEO professional.