With the year ending, lots of things start boggling your mind. Many people start predicting about the Social Media and Social Marketing strategies that would be used in the year 2017.
We are here with the list of predictions that most of the social media and marketing giants have made for the year coming ahead.
The year 2016 was a huge success for the Facebook. This year, Facebook added almost 197 million active users on monthly bases and reached nearly one billion mobile MAU ever seen in the history of the Facebook platform.
To this, Zuckerberg announced that more emphasis would be laid on the video now and efforts are being made to streamline live videos in the coming year 2017.
This year 2017, Facebook is talking more about the virtual reality. But do not expect virtual reality to lead the Facebook board to a complete extent.
Facebook’s now planning to focus more on videos, and this would continue to increase in the coming 12 months.
this is one of the growing features of Facebook. According to the reports, more than 2 billion active user’s search on a daily basis on this online search platform. This active user’s count increased by almost 33% in the last 9 months.
Facebook is planning to add messenger to communicate live with the friends or family members connected online. According to Zuckerberg, Facebook Messenger is in its second stage of development.
Trend of going live is increasing day by day, so Facebook planned not to lag behind. As per the recent reports collected by Facebook, a total number of users who broadcasted their content increased to 4 times than the usual.
Twitter was the most-talked-about social marketing channel in the year 2016. This online marketing giant had to face and overcome many challenges. So, what does Twitter bring for you in the year 2017?
Twitter is taking significant actions to stop on-platform abusing. Professionals are trying to enhance their machine’s learning capabilities to reduce abuse calls.
The Live streaming feature of Twitter is one of the popular features and is expected to gain the same popularity in the year 2017.
Although this option is not available till now the plans are being made to bring this option into practicality.
From years, Twitter is planning to use their maximum resources to generate more revenues. This is an open-source platform, so the biggest challenge that this online giant had to face was that any change that was introduced was open to the public. Anyone could benefit from the technologies and data that were being controlled at the Twitter background.
There are lot many social media platforms Facebook, Twitter, Instagram, LinkedIn, and much more. All of them have innovative plans to introduce something efficient and new to impress audiences to gain a stable active users’ base.
You can browse on the Internet and get more details about other platforms as well.