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Why Android App Is Essential For Your Business?

July 7, 2015 by Sathishkumar Varatharajan Leave a Comment

A business always needs new creative ideas for a constant progression in the field they’re working. If you’re an ecommerce, or informational, or social media or streaming or FTP website, you strongly need an android app. Android is the biggest smartphone platform, and an app that works on it, is just way better than any marketing committee you have had. The importance can be measured by the fact that, ecommerce websites like Flipkart and Mytra have totally shifted their website to an app. Let’s discuss why they have done it, and why you should make an android app.

Why android app is essential for your business

Accessibility

The most important reason is the ease of access your customers get when they’re using an app. Using an app is way simpler than, opening a browser, type an address and wait for the website to load. An app makes it way simpler. You can literally brose way simpler due to all the options present in one app. The website is more of like shattered and expanded, but an app makes it one package, in which you can explore everything easily. The proper options, filtering and sorting techniques make it easy for customers to find the right thing they have been looking for.
If you have made it easy for the customers to reach and get served by you, then there would hardly any reason they won’t love to do so.

Credibility

The app increases the credibility of the website and the brand value it has. People have a thing in the mind that if the website has an app and is working, then it must be good. The app has huge effect on the people and change their way of interacting with the website. The people will explore your website with more confidence and trust. And if you have earned their trust, you can touch their wallet too. Earning credibility in this era of competition is a hard job, but an android app has that capability.

Brand Name

An app increases your brand name by many folds. If you have an app, people will know that you somehow managed to exist in this cut throat competition because you hold a good market value, and working hard to make it happen. People see the websites, who have an app with a little more reputed way. Because having a website in this era has become easy, but an android app is still a different story. It is a great way to tell them that you have made it large by yourself, and that they’re dealing with a strong brand here.

By going through these professionally influenced factors, you can make a decision about why you need an app; I think you have already made it. So get a professional app maker and make a good app that can contain the whole website. You’re going to be a great success trust me, take the first step, what are you waiting for?

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About Sathishkumar Varatharajan

Sathishkumar Varatharajan is a blogger, Internet Marketer and a web enthusiast from Salem, Tamil Nadu, India. He launched Kudo Metrics, in an effort to help all the small and medium sized businesses to achieve their targets and increase their profits. You can connect with him at @sathishkumaratr!

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