Organic marketing can be great for boosting your online visibility and driving quality traffic to your website. However, it’s also a time-consuming process that could take months, even years to reach fruition. A more immediate alternative being paid advertising, which provides the opportunity to place your ad, your message and your link in the most prominent of all positions online.
From the very top of the SERP rankings to high-profile social media exposure to more general display advertising, paid ads are a far more meticulously targeted form of advertising. Here at Kudometrics, we know how to transform even the most modest advertising budgets into powerful, influential and profitable campaigns for small and large businesses alike.
Discover a new standard in affordable online advertising - contact the experts at Kudometrics for an obligation-free consultation.
Our complete range of paid advertising services extends to all aspects of search marketing, social media marketing, PPC advertising and general display advertising. On behalf of your business, we can engineer and implement a wide-reaching paid advertising strategy, incorporating but not limited to the following services:
Search Engine Marketing (SEM) Services
Search engine marketing differs from search engine optimization, in that visibility and traffic volumes are improved through paid search listings. Rather than for fighting relentlessly to climb the SERP rankings, you simply pay to guarantee a prominent position right at the top of page one. Kudometrics can help ensure your ads are positioned in the right places and in front of the right people.
Social Media Marketing (SMM) Services
All major social networks now have their own integrated paid advertising platforms, which include Facebook Ads, Twitter Ads, LinkedIn Ads and others. All of which provide the opportunity to carefully target potential customers, by way of key differentiators such as their age, their gender, their location or their general preferences.
Lead Generation Services
Generating leads is an essential duty for the vast majority of businesses. The leads you generate will ultimately determine how many sales you close and the extent to which your business remains profitable. Today, successful lead generation is all about strategic inbound marketing - making it as quick and easy as possible for your customers to find you. The days of cold-calling and traditional outreach are over.
Facebook Marketing Services
Facebook remains the most popular, powerful and influential social network in the world by a considerable margin. Getting the most out of your Facebook ad spend means working with those who have the experience and expertise to create, publish and position influential ads in front of qualified prospects, in accordance with your business goals.
PPC Management Services
Google AdWords continues to lead the charge in the Pay Per Click arena, but we also provide specialist support with Bing Ads, Yahoo: Search ads and other major platforms. PPC is all about bypassing the organic search process and ensuring you appear at the very top of the SERP rankings for the most competitive and relevant keywords.
General display advertising provides your business with the opportunity to feature eye-catching and engaging ads on millions of websites, blogs and portals worldwide. Google alone allows for paid ads to be placed on more than 2 million websites worldwide, collectively reaching up to 90% of the world’s entire internet-connected community.
Once again, all services provided are tailored to meet the exact requirements and budgets of each client individually. For more information or to discuss the most cost-effective paid advertising services in India, contact the team at Kudometrics today.
In order to deliver consistently superior results at the lowest possible price, Kudometrics approaches all paid advertising projects as follows:
Buyer Persona Creation
A buyer persona is a theoretical representation of your most ideal and profitable customer. Prior to positioning any paid ads online, it’s important to carefully consider who you’re targeting, where best to reach them and how to engage their interests.
Extensive Keyword Research
With most paid advertising services, it’s the keywords you select that will determine when and where your ads appear. We’ll carry out a complete program of in-depth keyword research on your behalf, in order to identify the most relevant search terms to your audience and your business.
Negative Keywords List
Equally important, we’ll also consider the various keywords and phrases that should not appear in any of your ads. This will help ensure your ads only ever appear before the most meticulously targeted prospects.
Your paid ads, banners and marketing materials will only be published upon receiving your complete authorization. We’ll keep you in the loop from start to finish with the progress and performance of your paid advertising project.
Ongoing Analysis and Optimization
The key to success in all aspects of paid advertising lies in continuous analysis and optimization. We’ll keep a close eye on the performance of every aspect of your paid advertising strategy, in order to implement continuous improvements and alterations where necessary.
Since going into business, Kudometrics has assisted hundreds of businesses across India and beyond with challenging paid advertising projects. We understand the importance of flexibility and we always go the extra mile to exceed our customers’ expectations.
Whether ready to go ahead or simply exploring the benefits of paid advertising, we’d be delighted to hear from you. Contact a member of the team at Kudometrics today to book your obligation-free consultation with one of our experts.